How to encourage exhibitors from SEE region and Serbia, particularly in specialized events

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One of the statements of Mr. Stefan Reschke, responsible for the promotion and sales of EXPO REAL for the territory of ex-Yugoslavia and SEE countries, had aroused special attention. It was his recommendation to decision makers who are in charge of organizing promotions of their markets, about what facts to take into account and how tocreate better impact..

When you miss an opportunity to attend to this kind of an event, investors interested in your market notice that. Then they start asking questions what  is happening to the market. If they have no one to reffer to, most likely they interest will diminish. Therefore, the continuity is mandatorywhere promotional activities are a very important factor for the overall success and the increase of the number of investments on a market.

A part of the statement can be found here ...



The entire statement can be found here ...