REBEC Team with Stockholm Business Region at MIPIM 2014

MIPIM 2014 was a great opportunity for exploring and discovering innovative marketing strategies and technologies.
REBEC Team had a chance to talk to Mr. Olof Zetterberg, the CEO of Stockholm Business Region, the official agency for the promotion of investments and tourism of the city of Stockholm.
This year, he decided to correct the mistakes from previous MIPIMs and focus on an inspiring approach and embrace the new way of presenting the business potential of Stockholm to the public.